We lead the charge for addressable TV.

Nicola is Global Chief Growth Officer of Finecast leading Finecast’s engagement with agencies and clients and building partnerships with media owners worldwide.  

Nicola is responsible for ensuring launch markets are set up successfully and in line with the strategic direction of Finecast, working with local market vendors and representing Finecast in global client pitches to ensure Finecast is positioned on the global stage as a leader in the future of television.

A highly respected media executive, with extensive experience across all channels and digital integration, she held the position of Chief Investment Officer for GroupM Australia and Mindshare Australia prior to that.

Before moving agency side, Nicola spent her career in publishers in both Australia and the UK. Nicola earned a degree in Psychology at Sussex University before joining the Conde Nast sales team based in central London.

Rich is Global Chief Product Officer of Finecast. Rich oversees the development and deployment of advanced TV advertising product solutions around the world.   

Working with broadcasters, technology platforms, data providers and advertisers, Rich helps solve the technical challenges to make addressable TV a reality. Rich sets the strategic product roadmap for Finecast globally and defines the standards for optimisation and measurement with partners in the ecosystem.   

Prior to Finecast, Rich has worked for video technology companies in the UK and US in and has held several roles in London, Seattle and London in WPP agencies in trading and client leadership roles. Rich is a husband and father, loves the great outdoors and aspires to one day live on the beach and surf every day.